Despite the different update carried out by Google, SEO is still alive in 2014 and it does not seem that it is going to stop anytime soon. So what are the best tools in 2014 and why should you consider using them? Continue reading this article to get some ideas on this topic.
Moz Toolbar
With increasingly erratic PR updates, it’s important for marketers to find other ways to gauge the quality of the sites they’re dealing with. This is where the Moz Toolbar comes in handy. The toolbar provides a variety of indicators to help you determine if a site is worth linking to. Domain authority and page authority are two of the most important metrics that you will use on a consistent basis.
ahrefs
This is another great tool when it comes to evaluating deep linking data. Together with Majestic SEO they are two of the best tools when it comes to obtaining information about a domain or analyzing the backlink profile of your competitor. So the next time you’re thinking about buying an abandoned domain or site, you might want to use Ahrefs to get a better indication of incoming links.
hum stream
Do you do a lot of outreach? Do you have to contact webmasters on a regular basis? If so, Buzzstream is the tool par excellence. You will be able to keep all the contact details of the webmasters you interact with along with links to your own site. The tool will provide you with various features such as link prospecting and link analysis. The interesting thing about Buzzstream is that all the data stays in one place and helps when making decisions. Definitely recommended for everyone who wants to get serious about the SEO game.
screaming frog
If you’re serious about optimizing your page, then this is a tool you’ll need to master in 2014. Screaming Frog will allow you to find duplicate content within your page, create a Meta description, and create an in-depth SEO audit of your page. . The tool will crawl your site and present you with any errors on the page that may be hurting your rankings.
These are just a short list of the best SEO tools in 2014. There are many others and the key is to try them out to see if they fit your needs and requirements.
