The Bachelor of Business Administration is a very common choice among people who are interested in management. There are several types of BBA courses, some people choose to do a generic or specialized course. If you are interested in marketing management, market analysis and advertising, you can take a specialized course of BBA in Marketing. The course helps to develop…
No SEO professional would deny that SEO tools make life easier. From keyword research to reporting after an SEO program, SEO tools are needed at every step of running a search engine optimization campaign. Here are some SEO tools you must have to run an SEO campaign: Classification tools: Google Rankings, Yahoo Search Rankings, and Alexa Page ranking tools are…
In short, digital asset management (DAM) is the organization, management and distribution of any of your digital files, from images to text content and everything in between. A good DAM system will also keep your files safe. Let’s see more about what digital asset management covers to help you decide if you need it. Content creation Content creation is a…
Improving your page loading speed can increase conversions and dramatically improve the user experience when using your website. Fortunately, there are some very simple things you can do to improve your page loading speed. The more you have on a page, the longer it will take to render These are called HTTP requests and they bring up the components of…
When talking about a web content strategist and web content projects, what is the context? The answer may vary depending on who you are talking to. A content strategy could be something as simple as planning a blog and distributing content through RSS feeds. Or it could be as complicated as planning to build a 1000 page website with different…
Let’s get one thing clear. One of the main reasons your competitors probably haven’t jumped into video marketing is your fear of cost. Please understand that the reason they are not producing one marketing video after another is probably not due to their inability to appreciate the power of video marketing. In fact, most people in the marketing field would…
We know how important it is for our companies to bring people together so that we can continue to build businesses, sell more, and align employees with company strategy and reward excellent performance. So how do we develop a dynamic approach, keeping your target audiences connected and inspired while acknowledging that travel and meeting budgets have been cut so drastically?…
I learned a long time ago that one of the most important things we can do when faced with a difficult situation is “Say what you mean and what you mean, but don’t be mean when you say it.” Diane Albano’s The Art of Being Nice: Own Your Voice for Greater Power and Fulfillment takes that kind of advice and…
If you don’t own an Apple device, you shouldn’t be disappointed as it now has a lot more to do with your Google-powered device. Downloading the latest apps available from the Google app store, for example, will get you going and let you enjoy your Android smartphone. Let’s take a look at what’s on offer for Android users this week.…
Like many of us, I gradually allowed myself to ignore LinkedIn and underestimate that free and beneficial resource. After an absence of nearly two years, I was happy to log in and discover new profile enhancements that showcase ambitious professionals and highlight our expertise in ways that make us appear very capable to potential clients and employers. If you are…