Digital Marketing

Basic online marketing

If you are new to the internet and want to start a website to do whatever task you want to do, then you will need to know some basic online marketing strategies to help you achieve your goal. Online marketing is easy, but you can definitely spend a lot of time wandering around if you don’t know what you’re doing. Fortunately I am here to help.

Basic online marketing for some people means you set up a website, submit it to search engines, and that’s it. COMPLETELY WRONG. The old axiom “If you build it, they will come” does not apply to the Internet. You have to do some marketing. And you never want to do online marketing in a way that doesn’t get you targeted traffic and, for most people, income.

The bottom line is that basic online marketing strategies are all you need to be successful with your internet business. It involves strategies such as search engine optimization (SEO), pay-per-click (PPC) advertising, display or banner advertising on websites, blogs and online forums, video marketing, article marketing and syndication, and much more. more. Now I’m sure you’ve heard of all of these things before, but do you know how to come up with a plan to use these strategies effectively?

You know, some people like to “cut back” on their path to riches. For them, when you start an online business, you are supposed to make money IMMEDIATELY. So what do these people do? They use so-called “basic online marketing” techniques, such as:

– Solo ads

– Blow up your website to 1,000,000 people who use a service.

– Purchase of email lists

– Use of classified ad senders

– Using submission software that claims to submit your site to hundreds of search engines

– And more terrible strategies

I’ve seen people lose A LOT of money using the solo ad technique. For most people, most solo ads are scams. Not all of them are scams, but in my opinion and from what I’ve seen and tested … around 98% of them are scams. However, if you lurk in Facebook groups about individual ads, you may tend to think otherwise.

Why is that? Well, you will see glorified testimonials from people who say they made $ 5,000 for a solo ad submission to just 200 people. And etc. For the most part, it’s silly, and solo ad marketers play a dangerous game by fooling people with false leads and results. Some of these sellers will even buy your product cheap to make you think you are succeeding, when in reality they are still profiting while you lose, and you will most likely buy an individual ad from this seller again.

And once they get their money, they will do the same, over and over again. It’s sad, but many newbies think that this is basic online marketing. In fact, some people base all their advertising money and their online marketing campaign on this method. Little do they know that they are being scammed and robbed right in front of their faces.

Basic online marketing must start with the math. You need to know your business numbers. You need to know what you are selling, how much you are selling it, how much it costs per lead, what is your cost per sale, what is your balance number, what is your plan to make more money with your customers, how to maximize your overall total revenue from your customers, how you plan to include a continuity program in your business, and more.

These are the BASICS. If you don’t have these basics ready to go, how the heck do you plan to make a profit? Sure you can get “sales”, but what good is sales if you are not making money? It may sound fine to family and friends, but if you’re 40 and still have an $ 8-an-hour job … people will start to doubt you and your claims. And God forbid any of your customers or competitors find out. Both of you can destroy your business because you would be lying to them.

Look, the basic online marketing techniques I mentioned earlier are essential to your growth online. You need a plan and you need to think everything beforehand before spending a penny on advertising. In fact, you need to think everything beforehand before registering a domain name and buying a website. Don’t lose track like most people and spend the next 5-10 years losing money.

If you want to learn some basic online marketing skills, read on and continue your internet marketing education. Regularly visit forums, blogs, and websites that teach you the basics, and then start doing some little experiments. When people ask me the best way to learn how to run an online business, I tell them to go sell on eBay. I think you should try this too, just to get an idea of ​​how to run an online business.

Search your home or sort through some of your personal belongings, and sell things you no longer use or want / need. Then go to eBay and put them up for sale. You will be surprised how quickly they sell. From there, you’ll learn how to pack and ship items, how to use the automation tools they have alongside other third-party services, and come up with creative ideas on how to make even more money from eBay.

Then simply use your basic online marketing skills that you’ve learned from searching the internet and apply them to your eBay sales. And then eventually (if you choose to) … you can start your own website and sell whatever you want to sell, all while using the same online marketing techniques you were using on eBay to drive traffic and get sales.

Don’t make this any harder than it has to be. Just use the basics of online marketing and you’re good to go.

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