Arts Entertainments

4 Tips for Choosing the Right Online Printer and Greeting Card Company

If you are considering using an online photo greeting card company, you may have some specific needs in mind. Maybe you want more than just sharing a photo online with loved ones, or you want to share information with potential customers. Perhaps you want to send Christmas or holiday greetings to a large number of people at once.

Whatever your needs, you want to find the best company to meet those needs. That’s where a bit of research is needed. How can you find the best company for you? Let’s look at some helpful methods to find the right online photo greeting card company for you.

Experience

How long has the company been in business? You may be surprised to learn that longer is not necessarily better. This is because a company that has been around forever may have a household name or a wealth of track record, but it may also not be adept at keeping up with trends.

Pay attention not only to how long a business has been around, but also what kind of experience the business has. That is, do they make greeting cards that are timely and relevant? Or are they a bit outdated and too small? Do they keep up with the technology in graphics and printing techniques, or do they work like they did for 10 years, just adding photos to greeting cards because that’s what’s “new and hip”?

Consider the overall experience of the companies you are considering for your online greeting card needs, not just how long the company has been around. Having said that, however, don’t choose a company that just launched for a large order of greeting cards. If you want to try a new company, give it a try, but do it for a small, non-urgent order, so you won’t be disappointed.

Is the print something else?

What kind of services does the company offer? If all you do is online photo greeting cards, that’s fine, but sometimes diversification is a good thing. If the company you choose only makes photo greeting cards, you aren’t drawing on expertise in other areas to make that card.

However, if the company you are considering also makes business cards, postcards, and other similar materials, then you are considering working with a company that has a lot of printing experience and can leverage that experience and knowledge in your greeting cards.

You then benefit from the company’s experience and industry knowledge when you have more than one specialty.

easy online ordering

Without placing an order, you can play with a company’s interface and see how easy it is to use. If you’re looking for a company that you’ll use more than once, you’ll especially want to find one that provides a user-friendly interface that’s easy to navigate. If it’s sloppy or difficult to understand, chances are you won’t come back.

So play around with a company’s interface and make sure it’s easy to use; make sure that uploading the photo is quite quick and simple and that the design of your photo greeting card is relatively simple.

Customer service

What kind of customer service does the company offer? Explore the website and find answers to some basic questions like:

What will you do if there is a mistake on your cards?

How and when do you ship your order?

How fast can you expect your order?

What kind of paper will your photo greeting cards be printed on?

Where is the company located? How and who do you contact with questions or concerns?

Even if you are a very small business, you should feel comfortable giving them your personal information and trusting them with your greeting card order. Most websites will offer FAQs that answer these questions, so do your research and try to find answers to these simple and basic questions.

Asking yourself a few questions about what’s important to you and then doing a little research will pay big dividends when you find the perfect online photo greeting card company for your needs.

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