No one can think of everything, and you’re growing a business, too, so take advantage of the best the business community has to offer. Whether you read each book cover to cover or just use them as a reference, they represent insights and techniques that will help you get through the dark days that all entrepreneurs face at some point.
The four steps to Epiphany -Steve blank. It provides practical instructions on how to deal with customers, sales, marketing, and building your company at the different stages of your business.
The innovator’s dilemma -Clayton Christensen. He explains why most companies miss out on new waves of innovation. He provides a set of rules to capitalize on the phenomenon of disruptive innovation.
The lean start-up -Eric Ries. How today’s entrepreneurs use continuous innovation to create radically successful businesses.
adjusted analytics -Eric Ries. It shows you how to validate his initial idea, find the right clients, decide what to build, how to monetize your business, and how to get the word out.
The paradox of strategy -Michael Raynor. It explains a ubiquitous but poorly understood tradeoff. The trade-off is that most strategies are based on specific beliefs about an unpredictable future, but current strategic approaches force leaders to commit to an uncompromising strategy no matter how the future unfolds.
Strategyzer series books. I lie, there are more than 9 books, but the following are so related that I consider them a great book.. They are invaluable in starting, maintaining and growing any business.
Generation of business models teaches you how to systematically understand, design, and differentiate your business model.
Value proposition design helps you address a core challenge of every business: creating compelling products and services that customers want to buy.
business idea test explains how to increase the success of any business by providing practical guidance for rapid experimentation.
High impact tools for teams explains how to drive alignment, accountability, and deliver results in complex, uncertain, and fast-paced projects.
invincible company Build a capacity for constant reinvention by managing a portfolio of new ideas. Compete on superior business models, not products, technology, and price. Transcend industry boundaries.
Start-up owner’s manual -Steve blank. A step-by-step, almost encyclopedic, or “how to” reference manual for building a successful and scalable startup.
How to win friends and influence people – Dale Carnegie. A timeless bestseller, packed with rock-solid advice that has lifted thousands of now-famous people up the ladder of success in their business and personal lives.
